I’m Louise, a UK-based graphic designer andvirtual assistant with a love for all things creative, organised, and
beautifully put together. For as long as I can remember, I’ve enjoyed turning ideas into something meaningful — whether it’s a thoughtful design or a streamlined plan that helps someone’s day run a little smoother.

Focus & Clarity grew from that passion. I wanted to create a space where creativity meets organisation — where design helps businesses shine and practical support keeps everything moving in the right direction. It’s the best of both worlds, and I absolutely love what I do.

For me, every project is personal. I take the time to get to know each client, understand their goals, and bring their ideas to life in a way that feels authentic to them. Whether I’m designing something eye-catching or helping behind the scenes, my aim is always the same — to make life a little easier and
a lot more inspiring.

Let’s create something wonderful together.